E-Commerce Sales Management
Sales
Hard Skills
This set of questions is suitable for those who will have responsibility for the e-commerce manager area and anyone in the company with responsibility for sales actions through the website. The multiple-choice questions explore the main areas of knowledge of both strategic and operational activities in order to assess all the skills needed to fill the position of e-commerce manager. They are suitable for people with higher seniority.
Topics covered.
- Set up and manage an ecommerce site
- Data monitoring
- Online sales actions
Author bio
Serena Pensa: Graduated in modern literature with a thesis on "Online communication events" with the aim of actualizing her studies and directing it decisively towards the job market.She began her career in Wolters Kluwer Italia, one of the leading multinational publishing groups in professional publishing. Here he has the opportunity to deal with "digital" in its facet (content, project management, marketing and sales).He continues to grow professionally within the group and collaborates with numerous departments with the aim of learning and refining his skills. As a result of his approach, he began to be involved in professional training, taking on the role of E-Commerce Manager.In the last 10 years he further develops his skills, extending his responsibilities to the telesales sector within his company, and creating, thus, a synergy between the two channels, so as to exploit the full potential.